Royal Comunicación

CONSUM

Developments in the digital transformation process

Alcampo

Objectives:  

Increase the degree of user loyalty and satisfaction
Generate optimal user experiences

Description:  

Since 2015 we have been Consum’s technology partner. We have worked hand in hand with its great marketing and ICT team, developing unique projects. Some of the highlights include: Mundo Consum, customer loyalty system; Gente Consum, employee portal with gamification elements; and Consum.es, the group’s corporate website.

In addition to the creation of independent environments, there have been multiple integrations over the whole digital ecosystem of websites, apps, and physical stores.

Results:

Spearheading innovation in the supermarket sector.
Increasing the number of users holding the loyalty card.
Generating a detailed and sustainable digital image that fits the brand’s values.

More images from the project

Would you like to make it real?

Our techniques for generating business models and our multisectoral experience bring tangible results that are applicable in the short term, and improve a company's profitability.

Contact us
contactar